Target eliminates 85 marketing jobs

Share this article:
Target eliminates 85 marketing jobs
Target eliminates 85 marketing jobs

Target has eliminated 85 positions as part of a reorganization of its marketing department.

The company said in a statement that it “routinely evaluates all areas” to ensure its organizational structure is efficient and that staffing levels meet its changing needs. The position eliminations were not specific to employment levels or skill sets, according to a company spokesperson.

Target has taken a bigger hit than other discount retailers during the current poor economic climate. In August, Target reported that sales decreased 2.7% in the second quarter and comparable-store sales dropped 6.2% year-over-year. Wal-Mart, on the other hand, reported US same-store sales dropped 1.5% during that time, and US net sales increased 0.3%.

The eliminations dismiss about 8% of the company's marketing staff at its Minneapolis headquarters, according to a company spokesperson.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

7 Ways to Take Your Marketing Strategy to the Big Leagues

7 Ways to Take Your Marketing Strategy to ...

A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.