Talbots Sees Catalog, Income Drop for 4Q, FY 02

Hurt by weak holiday sales, Talbots Inc. reported lower fourth-quarter earnings yesterday. For the 13-week period ended Feb. 1, catalog sales decreased 3 percent to $68.3 million from $70.5 million the previous year. Net income was down 13 percent or $28.3 million compared to $32.5 million a year ago.


For the fiscal year, net income was $120.8 million, a 5 percent drop from the $127 million reported for FY 01. Catalog sales were down 7 percent to $247.4 million versus $266.5 million a year ago.


"We opened a total of 92 new stores in fiscal 2002," said Arnold B. Zetcher chairman, president and CEO. "In October, we launched our new concept, Talbots Men, in a separate catalog, which performed well above our expectations."


Zetcher said the company will "proceed cautiously" in 2003, opening three Talbots Men stores next month in Westport, CT, Worthington, OH, and King of Prussia, PA. Talbots also has introduced new print and television advertising for its spring marketing efforts and will continue various direct mail initiatives to drive traffic. Talbots mailed 50 million catalogs in 2002.


Talbots operates 895 stores, as well as its catalog operation and e-commerce site.


close

Next Article in Multichannel Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

Dart Warehouse Corp

Dart Warehouse Corp

Dart Fulfillment Services specializing in E-Commerce, Catalog Fulfillment, Retail Replenishment, Product Assembly & ...

SLI Systems

SLI Systems

SLI Systems offers full-service, customized, On-Demand solutions for Site-Search, Navigation, Merchandising, and User ...

more »

More in Multichannel Marketing

Time Warner Cable Media Urges Businesses to Tune in to Cable

Time Warner Cable Media Urges Businesses to Tune ...

The cable company's advertising and sales division aims to show businesses that cable is anything but static

Customers Star at Macy's

Customers Star at Macy's

Macy's CMO Martine Reardon describes the company's shift to a data-centric culture.

Whirlpool Gives Storytelling a Spin

Whirlpool Gives Storytelling a Spin

The home appliance manufacturer uses storytelling to connect with consumers.