System Allows Desktop Printing of Airline Tickets

Share this article:
E-Stamp Corp. has signed a deal with Atraxis Group in which the companies will collaborate to provide a ticket-printing system for German airline LTU International Airways.


The agreement allows LTU to offer Internet customers the ability to download and print their tickets from a desktop. The companies said the tickets would be of value to people making last-minute flight arrangements. The firms expect consumers to be attracted to the service because they will have a physical document -- unlike e-tickets, which rely on digital files.


The service will begin as a pilot program for standby flights from Munich to Dusseldorf in Germany through mid-September. If successful, LTU plans to extend the program into next year.


Promotionally, the airline will offer special incentives to customers who print their own tickets. The incentives include special baggage privileges, rental car discounts and no extra fees for seat reservations.


E-Stamp, Mountain View, CA, recently licensed the technology it uses for its Internet postage services to enable Atraxis to print secured tickets. The system prints each ticket with a unique, two-dimensional barcode and a digital signature. Both features allow purchasers to prove ownership at airport check-ins.


Atraxis, an information technology firm with headquarters in Melville, NY, also plans to market E-Stamp's system to airlines across Europe. Financial terms of the agreement were not released.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Good Descriptions Rate More Than Good Reviews

Good Descriptions Rate More Than Good Reviews

Price still rules as an online purchase influencer, says a new survey, but basic brand assets should not be ignored in online product presentations.

For CMOs, A Tale of Two Situations

For CMOs, A Tale of Two Situations

A survey of 525 chief marketers finds them voyaging between digital discovery and digital deliverance, riding out turbulent trends to positions of newfound respect.

Is Native Advertising an Evolution or a Mutation?

Is Native Advertising an Evolution or a Mutation?

Was there truth to John Oliver's rant or was the comedic host unfair in his admonishments?