With 2007 behind us, it's time to dust off the crystal ball and see what 2008 has in store for the e-mail marketing industry. We're only days into the New Year, but I get a sense that this will be a banner year for both e-mail and other forms of inbox marketing, including banners within newsletters. Recent forecasts from JP Morgan and others support this perception. So, it is fair to note that my notions may be more substantiated than a mere hunch.
Company of the week
Marketry can connect you with the right audience, using effective channels and deliver measureable success. Whether your plan includes online media, offline direct marketing or an integrated combination - we can help.
A growing number of marketers are making digital marketing a top-shelf priority.
Think of telemarketing as a long-term activity, built on a solid database marketing approach, and you'll reap its greatest rewards.
Sales attribution is imperative for a company and its growth.