Survey: Web's More Trusted Than Phone

Share this article:
Market Facts Interactive has released the results of a Web survey that showed people are more comfortable providing credit card numbers and other personal information over the Internet than by telephone.


Fifty-six percent of the 1,823 respondents said they are "comfortable" or "somewhat comfortable" providing credit card information online versus 43 percent by telephone. Forty percent of those surveyed said they were comfortable or somewhat comfortable providing personal information such as health, family history and income via the Web versus 32 percent by telephone.


In other findings, 60 percent of those surveyed said privacy statements make them more comfortable at sites.


Visit www.marketfacts.com for more information.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.

Bloomberg Names Bigley CMO

Bloomberg Names Bigley CMO

Communications chief Deirdre Bigley is appointed head of global marketing for the business and financial news company.

2014 Essential Guide to Omnichannel Marketing

2014 Essential Guide to Omnichannel Marketing

The 2014 Essential Guide to Omnichannel Marketing‚ÄĒeverything you need to know about Omnichannel, all in one spot. Read on for insight.