Super Bowl Hype Boosts Traffic to Pets.com
The competitiveness of the online pet-store business -- and the resulting heavy advertising campaigns -- has enhanced the awareness of shopping for pet products online, according to PC Data Online.
It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.
Confidence in data-driven marketing led marketers to set high Q1 2014 goals.
New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.