Suitors Pursue Young & Rubicam

Share this article:
With London-based WPP Group PLC's imminent takeover of Young & Rubicam, New York, another conglomerate was seeking to return to the negotiation table yesterday, according to published reports.


The New York Times said Young & Rubicam had agreed to a $5.7 billion takeover by WPP, yet The Wall Street Journal said Publicis, based in Paris, made another offer.


Philippe Krakowsky, Young & Rubicam's vice president of corporate communications, said the agency had no official comment.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.

News Byte: Gartner Retail Expert Joins eCommera as CMO

News Byte: Gartner Retail Expert Joins eCommera as ...

Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.

News Byte: SapientNitro Acquires Campfire; Will Go to Bat for Red Sox

News Byte: SapientNitro Acquires Campfire; Will Go to ...

The Sapient unit aims to up its storytelling acumen by teaming up with Campfire, something that will aid a new partnership with the Boston Red Sox.