Suissa Miller to Develop eFrenzy Branding Campaign
Suissa Miller will help create an integrated campaign targeting both buyers and sellers. The campaign will include online and offline advertising and will be conducted on a national level.
A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.
Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.
Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.