OneCupConnection.com heats up the customer experience with its subscription commerce program.
Marketers whose firms use a recurring revenue model need to think differently about their approaches to customer acquisition and retention.
During his May 16 keynote address at SuiteWorld 2012 in San Francisco, NetSuite founder and CTO Evan Goldberg laid out several software improvements to NetSuite's cloud, including enhanced e-commerce capabilities and "revenue as a service," a system intended to help software companies sell online.
Visitors to The Financial Times' Glass City landing site "gain deeper insights into world business" by experiencing the London-based newspaper's news analysis and commentary distilled into a microcosm of onscreen interactive elements that link back to FT.com.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.