Subject Lines

The Best (and Worst) Words to Use in an Email Subject Line

The Best (and Worst) Words to Use in an Email Subject Line

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Can you guess which words can make or break an email campaign? A new study reveals the answers.

7 Lessons From Email Marketing Innovators

7 Lessons From Email Marketing Innovators

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Finalists of the Email Marketing Innovation award shared their words of advice at the 2015 Marketing&Tech Innovation Summit.

 #EmailsWithHashtags

#EmailsWithHashtags

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Hashtags in email subject lines can amplify a message and create a personal connection.

Four Brand Emails That Offer Tricks and Treats

Four Brand Emails That Offer Tricks and Treats

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Happy Halloween from my inbox to yours.

Getting Email Out of the Friend Zone

Getting Email Out of the Friend Zone

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It may not be the sexiest channel, but it is the most reliable.

Turning the Page on Textbook Emails

Turning the Page on Textbook Emails

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Four small ways marketers can revitalize common email practices

Why Writing Subject Lines Is a Lot Like Dating

Why Writing Subject Lines Is a Lot Like Dating

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What marketers need to know to craft the perfect one-liner.

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As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.


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As the leading source for direct marketing youth data, ASL Marketing connects your ...