Study: More than one in two companies have adopted on-demand solutions
Rapid implementation and ease of use are fueling the increased adoption of on-demand solutions, according to a new study by Nucleus Research and KnowledgeStorm.
In the benchmark study, Nucleus and KnowledgeStorm surveyed 198 organizations across numerous industries in an effort to explore on-demand user adoption trends.
More than half of the companies surveyed say they are now using on-demand offerings, and nearly two-thirds plan to implement an on-demand solution in the next year.
The research found that companies of all sizes are shifting to on-demand CRM, project management, content management and e-commerce initiatives. Rapid implementation and ease of use were the two reasons cited most often for adoption. Surprisingly, only nine percent said cost was a factor, despite the early industry hype about cost savings.
The report shows that technology companies, finance organizations and insurance companies are the broadest users of the on-demand solutions, with more than one out of two organizations in those industries adopting on-demand offerings.
Despite its popularity, however, it is important for organizations to be aware that some vendors are marketing solutions that they claim are on-demand, when in fact they are not, the report said. The report also provides a checklist potential on-demand customers can use to determine if a solution is an on-demand offering.