Stefan Pollard

director of e-mail best practices at Lyris

Most Recent Articles by Stefan Pollard

How long does it take for readers to remember you?

I admit it — I'm horrible with names. To make matters worse, I attend a lot of conferences and trade shows where I meet many people. For each person I meet, I have to go through the drill of repeating his or her name in my mind, so I won't forget it.

Sign up to our newsletters

Latest Jobs:


Company of the Week


As the leading source for direct marketing youth data, ASL Marketing connects your brand to consumers with extensive and unparalleled industry expertise in data content, aggregation and analytics of the youth, young adult and student demographics. We provide access to the most comprehensive, response driven youth database available - over 175 million active high school, college and young adult consumers and their parents. We offer custom solutions devised to meet your specific target and goal. Our data customization allows you to pinpoint your audience by selecting by age, ethnicity, grad year, etc... Our clients range across all industries including Financial Services, Technology, Health & Beauty, Retail, Educational Services, Recruitment, and more.