Without a doubt, email campaigns continue to provide incredible access to customers and be a top-performing channel for marketers.
The director of the Pew Research Center's Internet & American Life Project lets the masses of Reddit ask him anything.
Analyst firm comScore's "2012 Mobile Future in Focus" report, released February 23, details major trends in consumer smartphone shopping behaviors, noting how consumer use of a mobile handset for retail and commerce is one of the fastest-growing activities for US mobile consumers.The report describes mobile disruption in the retail environment as "among the most important stories for 2012."
Company of the week
Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.
Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.
Intent, which tells you who, how, and when to target, is a common thread on the customer journey.
It's been a bad year for TV service providers.