Statlistics Adds More PennWell Lists
Statlistics took management today of 23 files from the PennWell business and industrial division totaling 500,000 names.These controlled-circulation files are Control Solutions; Dental Economics; Dental Equipment & Materials; Electric Light & Power; Fire Engineering; Offshore Magazine; Oil & Gas Journal; Oil, Gas & Petrochem Equipment; PennWell's Business and Industrial Engineers Database; PennWell's Canadian Engineers Direct Response Subs; PennWell's Canadian Engineers on the Internet; PennWell's Engineers Direct Response Subscribers; PennWell's Engineers on the Internet; PennWell's Power Industry Show Attendees; PennWell's Professional Women's Database; Petroleum Professionals; Power Engineering; Power Industry Decision Makers Database; Proofs; RDH; The New Energy Economy; Utility Automation; and WaterWorld.
The files previously were managed inhouse or at other list management firms.
Though postal addresses are available on all of the files, eight also offer e-mail addresses. Base prices and selects vary by file.
In January 2002, Statlistics, Danbury, CT, took management of 20 files from PennWell's advanced technology division.
