Starwood Hires Atmosphere BBDO for Luxury Collection

Share this article:

Starwood Hotels and Resorts named Atmosphere BBDO, New York, as its interactive agency of record for its Luxury Collection group of hospitality properties.

The agency is charged with a Web-based effort comprising branding and transactional programs. The campaign launches later this year.

Participants in the review were not disclosed, nor were billings.

Atmosphere BBDO is part of ad agency BBDO North America. Clients include AOL.com, Dial Corp., GlaxoSmithKline, HBO, Mars, Citigroup, Target Corp. and the National Football League.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.

News Byte: Gartner Retail Expert Joins eCommera as CMO

News Byte: Gartner Retail Expert Joins eCommera as ...

Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.

News Byte: SapientNitro Acquires Campfire; Will Go to Bat for Red Sox

News Byte: SapientNitro Acquires Campfire; Will Go to ...

The Sapient unit aims to up its storytelling acumen by teaming up with Campfire, something that will aid a new partnership with the Boston Red Sox.