Starbucks expands mobile payments to 1,000 stores

Share this article:

Starbucks has expanded the mobile payment capability on its Starbucks Card mobile iPhone application to 1,000 stores nationwide.

Starbucks began testing the app last fall, when it released the iPhone payment tool in 16 stores in the Seattle metropolitan area and Northern California. Consumers can also use the mobile payment capability at Starbucks outlets in Target stores.

Consumers can download gift cards and reload balances via their iPhones to pay for products, according to a statement from Starbucks. A company representative could not be immediately reached for comment.

Last December, Starbucks launched the My Starbucks Rewards loyalty program, combining its Starbucks Card Rewards and Starbucks Gold initiatives.

Share this article:

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Ramp Introduces Video Platform for Marketers

Ramp Introduces Video Platform for Marketers

The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.

CMOs Who Take Charge of Digital Make More Money

CMOs Who Take Charge of Digital Make More ...

Chief marketers who usurp the CDO role earn the board's respect, as well as base salaries of $500,000 and up, says a new study.

Microsoft Set to Overtake Yahoo in Ad Revenues

Microsoft Set to Overtake Yahoo in Ad Revenues

Marissa Mayer can take credit for reversing ad declines. Still, her company will fall out of digital's Top 3 by year's end, according to eMarketer.