Staples Buys Into ICG, Becomes Service Partner
Staples, Framingham, MA, will implement ICG's e-procurement service to reduce its fulfillment costs, and will become an ICG supply partner to help service the company's customer base.
Researchers quibble about just how big the Internet of Things is going to be, but a new report says it's going to be huge and that marketers need to pay ...
Norwegian moviegoers got front-row seats when Sony took dynamic digital ads off the Web and into theaters.
The cloud-based platform syncs with marketing automation and capitalizes on user behavior to extend view times.