Bruce Temkin, managing partner and customer experience transformist at Temkin Group, a customer experience research and consulting company. He is widely viewed as a leading expert in customer experience.

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Xenia "Senny" Boone, Esq. serves as DMA's in-house counsel for a range of legal issues. She also leads the organization's efforts in compliance and best practice applications for direct marketing and fundraising.

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As Winterberry Group's senior managing director, Bruce Biegel leads the firm's consulting practice and establishes its strategic and operational agenda. A seasoned executive with more than 25 years of hands-on experience in building businesses from the ground up, his diverse responsibilities have included strategic and business planning, financing, and global multichannel marketing.


Jeanette McMurtry, principal of e4marketing, is an authority on psychology-based marketing, speaking at business events worldwide. She is a Back by Popular Demand trainer, speaker, and course instructor for the DMA. She blogs at

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John Golden is author of Winning the Battle for Sales and Social Upheaval: How to Win @ Social Selling and chief strategy officer for Piperlinersales.

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Freelance journalist Eric Krell has produced diverse content for everything from HR Magazine to NPR. Based in Austin, TX, Krell likes to look behind the curtain, examining what marketing people talk about when they don't talk about marketing, because that's often when they most clearly express the qualities that make them the talented marketing people they are.

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