SportsLine to Boost Playboy's Web Content

Share this article:
SportsLine.com has signed a deal with Playboy Enterprises Inc., Chicago, to add more sports content to its Playboy.com Web site.


The deal allows Playboy.com to display breaking sports news, scores and statistics, supplied by SportsLine.com, across its home page. The page also will offer a link to SportsLine.com, which in turn will highlight Playboy.com features.


Financial terms of the agreement were not disclosed. SportsLine.com is jointly owned by CBS Corp. and SportsLine USA Inc.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.