SportingAuction Works With Arnold To Develop Research, Marketing

Share this article:
SportingAuction.com, Peterborough, NH, said yesterday it has chosen Arnold Communications to assist them in developing a comprehensive research and marketing plan. SportingAuction.com auctions brand new, retail brand sports and fitness merchandise.


The company chose Arnold Communications, in part, because of the agency's work with Volkswagen. "When we saw what Arnold Communications did for Volkswagen, making VW the top seller for European cars in the United States, we felt they had the talent to make us the leading sporting goods auctions site on the Web," said Paul Dell, SportingAuction.com CEO.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Russ Klein Tapped to Head American Marketing Association

Russ Klein Tapped to Head American Marketing Association

The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.

Publicis Launches New Digital Agency

Publicis Launches New Digital Agency

Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.

RAPP Names Orlov CEO

RAPP Names Orlov CEO

The Volkswagen marketing executive is a veteran of Wunderman and WPP.