Spiegel, Newport News team up with Shop.com

Share this article:

Spiegel Inc.'s two biggest brands, Spiegel and Newport News, have joined Shop.com's multi-merchant marketplace.

Customers will now be able to compare and purchase from the women's clothing lines of both retailers when shopping at www.shop.com. The deal will significantly increase Shop.com's women's apparel and accessories category.

The move comes after the National Retail Federation announced that, for the first time ever, online shoppers in the United States spent more money on clothing than on computers. The NRF attributed the increase to free shipping, free returns and consumer comfort shopping online.

Spiegel and Newport News will join other women's apparel brands available on Shop.com, including Fossil, Lucky Jeans, MaxStudio, Calvin Klein, Peruvian Connection, Sierra Trading Post, Hanes, Adrienne Vitadinni, DKNY, JLo and Barrie Pace.

At Shop.com shoppers can use OneCart, the site's universal shopping cart, to browse and buy from dozens of retailers. For example, a Spiegel sundress can be purchased using the same shopping cart and checkout password as a Cuisinart ice-cream maker.

Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Generating Loyalty for Brands and Retailers in an Omnichannel World

Generating Loyalty for Brands and Retailers in an ...

Harnessing personas, loyalty programs, and new technologies can help marketers better connect with customers.

News Byte: Salesforce Forms Unit to Focus on Verticals

News Byte: Salesforce Forms Unit to Focus on ...

The industries business unit, led by ex-White House CIO Vivek Kundra, will serve six industry groupings.

Columbia U. Puts the "Do" in "Donation"

Columbia U. Puts the "Do" in "Donation"

Columbia University raises nearly $7 million in donations in just 24 hours with a combination of social media, live events, and gamification.