Specialists Marketing releases GrayHair list

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Specialists Marketing Services has released the GrayHair Direct Change of Address Masterfile to the market. The file contains GrayHair clients, many of which are financial institutions that provide credit card, mortgage and retail banking services. GrayHair also provides mail tracking and address quality services for large consumer and business retailers.

The file, which has a 12-month total universe of 2,500,000, begins at $75/M.

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