Spam is back on the rise

Share this article:
The New York Times' Bits blog reported that spam is back on the rise (per Google's Postini division) following the shutdown of an ISP that allegedly powered spambots. I have noticed the increase in spam by reviewing my e-mail filter every morning — what had once held 20-30 messages now often holds more than 70.

One hopes that consumers understand the difference between marketing e-mails and spam e-mails when reading this news, and the steps that e-mail marketers take to ensure that their messages only reach those that want them.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week

Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.


Find out more here »

More in Direct Line Blog

Stepping Stones to Marketing Success

Stepping Stones to Marketing Success

DMN's 2014 40 Under 40 Award winners discuss how their very first job make an impact on their marketing career.

Big Data Enables Bigger (and Hopefully Better) Campaigns

Big Data Enables Bigger (and Hopefully Better) Campaigns

Almost any dataset can improve the effectiveness of a marketing campaign—if used creatively and nimbly.

Stop Wasting Marketing Dollars on Poor Customer Experiences

Stop Wasting Marketing Dollars on Poor Customer Experiences

An open letter to the C-suite on the importance of remembering what it's like to be your customer.