Gold Listing - Backchannelmedia
Backchannelmedia, located in Boston, was founded on March 4, 2000. We have 40 years of combined experience in the home shopping channel/DRTV industries. We provide this expertise to new and established businesses so they get the most from their DRTV and other television advertising programs.
With this goal in mind, the company developed its own proprietary web software called S.T.A.R.S. STARS, Sales Tracking and Reporting Services, assists vendors and direct response companies via 'real-time' reporting, which assists clients in managing their campaigns.
The company is located in an area of Boston historically referred to as the Leather District. This is a nine-block area that was formerly the home of leather merchants and related business that has a dynamic past. Today, the Leather District is a diverse neighborhood of residential housing, light industrial business and thriving commercial businesses. Strolling through the Leather District you'll find contemporary art galleries, chic restaurants with one-word names, eclectic boutiques and, of course, Backchannelmedia.
107 South Street, 2nd Floor
Boston, MA 02111