Soltoff Direct Named DRTV Agency for Pilot Home Technologies
Soltoff Direct is a strategic electronic direct marketing firm specializing in developing direct response marketing campaigns and database technology.
Increased productivity is the real Hook for marketing automation.
The former Burger King and 7-Eleven CMO takes over as the organization looks to expand globally.
Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.