Social Media: Social news you can use
Monday's Star Wars hastags, #MayTheFourthBeWithYou and #StarWarsDay, continue to trend on Twitter. Is this just pure marketing genius?
See what our Twitter followers have been getting up to this month. Follow us @dmnews.
Jyri Kidwell, head of the new Marketing Developer Partners program, says brands are essential to the content quality of the visual social network.
Can ads effectively be measured on social media? The metrics mavens of Facebook, LinkedIn, and Twitter agree it's a work in progress.
Instagram drives engagement and brand affinity for the car pricing website.