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Social Media Day Celebrations Sweep the Web

Social Media Day Celebrations Sweep the Web

What better way to celebrate social media than with copious amounts of tweets and posts?

Facebook: Pay Only After 10 Seconds of Video Viewing

Facebook: Pay Only After 10 Seconds of Video Viewing

The social network adds it as an option along with the current three-second standard.

Convert Casual Social Media Followers Into Brand Advocates

Convert Casual Social Media Followers Into Brand Advocates

Follows and retweets are crude measures of brand advocacy. A new study reveals what drives true support from users on social media.

Facebook, Twitter Own the Social Stage; Growth Rates—Not so Much

Facebook, Twitter Own the Social Stage; Growth Rates—Not so Much

98% of retailers are on Facebook and 91% are on Twitter.

How to Win on Social Media

How to Win on Social Media

Turns out emotional messages on social media are the way to followers' hearts—and wallets.

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