Netflix joins with Facebook service

Share this content:

Online movie rental service Netflix is making its movie watching experience even more social. The e-commerce site, which already lets consumers create profiles and share movies with friends' profiles, has now integrated with Facebook Connect.

This new partnership will let Netflix members integrate their Netflix accounts with their Facebook accounts extending a member's movie ratings from the Netflix community to Facebook.

Every time a Netflix member rates a movie, the rating will be posted on their Facebook profile and shared with the member's friends if the Netflix member has enabled Facebook Connect. Friends can then comment on each other's reviews.

“Movies make for great conversations,” said Gibson Biddle, VP of product manage­ment for Netflix, in a statement. “By integrat­ing with Facebook Connect, Netflix members can now share their movie-watching experi­ences even more easily than before, allowing for greater exchange of movie recommenda­tions with their friends.”

This comes as Netflix competitor Block­buster Inc. announced a partnership with TiVo Inc. to bring its movie download ser­vice to the TV in the second half of 2009. This is Blockbuster's answer to Netflix's online streaming, which has been available on Netflix since 2007.


Next Article in Social Media

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above