Angry Snapchat users turn to Twitter to criticize the app's new look
Child experts lash out at new app, shining light on larger issues
Here's how social analytics strategies will have to adjust to cope with the character boost on Twitter
We look at the key role social media has played in creating the conditions for exposing sexual misconduct and placing enormous pressure on brands to respond
Our weekly column about marketing tech and ops
Jane Quigley of Converseon talks about finding the right data in the big data maze
Spredfast Chairman and CEO Rod Favaron says Spredfast is still "going deep" on social
New features roll out to marketers on Facebook's popular chat app
Protecting the brand by owning a social communication strategy
Sentiment plus AI can hit the consumer at the right time and place — and in the right mood too
A look at some Twitter tools for marketers
Radar works better than a crystal ball when it comes to boiling the social ocean
A location awareness social platform will bridge the virtual and physical words
The marketplace for short-term home rentals relies on data and testing and learning to drive ROI
The ANA is calling for transparency from the walled gardens of the digital world. But can it make it happen?
An uptick in political conversation isn't the only thing changing Facebook.
Is it email, social, or something else? Online proofreading tool Grammarly analyzed more than a billion words to see which digital channel experiences the most mistakes
Snapchat innovation continues to filter success.
Airbnb, McDonald's, Nike and BuzzFeed are testing full-screen ads.
The technology can get you there
When is "Hey customers, we care!" appropriate?
How a marketing campaign kept the television show in the conversation
For the first time, the company seems really, truly under siege by multiple stakeholders
Until it cleans up the service, Twitter can forget about an acquisition
Warby Parker Aims to Increase Visibility of Shopper Intent and Sales with New Instagram FunctionalityNovember 06, 2016
The eyeglasses and sunglasses retailer is among the first to test out Instagram's shopping capability.
How the convenience retail chain uses data to deliver relevant experiences across the brick-and-mortar and digital realms.
The fitness and nutrition publisher uses social media, video, and authentic influencers to attract a large-scale audience.
As Secretary Clinton and Donald Trump met for the third and final Presidential debate in Las Vegas, reactions played out across social media. Here's how Spredfast made sense of it
Trump's New Twitter Campaign Recruits Users to Market
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