Direct Line Blog

Snake in my mailbox

Share this article:

As any of us who have a Gmail account know, we receive badly targeted marketing messages on a daily basis. (For example, a friend’s email to me about an upcoming movie titled ‘The Slammin’ Salmon’ came with an offer to go on a salmon fishing vacation…in Quebec! Sacre bleau!)

Well, I was recently watching some videos about venomous snakes on YouTube (I consider myself somewhat of an amateur herpetologist) and a display ad popped up on the bottom of the video screen that told me to, “check out shopping.com for the best prices on black mambas.”

I am pretty sure that New York state has laws against owning venomous snakes, and against bringing introduced species into the local ecosystem, and I would also really fear for the fellow in the warehouse who had to package my new Black Mamba should I buy one.

I was dismayed, however, when I did go to shopping.com to find that a black mamba is also the name of a type of djembe (an African percussion instrument) manufactured by instrument maker Toca, and that I cannot in fact purchase the snake there. Maybe next time.

Share this article:
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the week


Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. First-time and well-established mailers can rely on Fairfield Marketing Group's expertise to help launch campaigns into positive and profitable ventures.

Find out more here »

More in Direct Line Blog

In a World of Technological Novelty, Execution Prevails

In a World of Technological Novelty, Execution Prevails

A successful business and marketing strategy needn't rely on unique ideas so much as exceptional execution of any idea, a marketing expert says.

Is 5-Day Delivery USPS's Way of Saying It's Giving Up on Mail?

Is 5-Day Delivery USPS's Way of Saying It's ...

The head of the PRC and a noted union leader think so. They wonder why such an exclusive business isn't 24/7 instead.

Président Replaces Cheesy TV Spots with Digital

Président Replaces Cheesy TV Spots with Digital

Marketing + Cheese: What more could you want?