SMBs

Infographic: SMBs Play an Essential Role in the Big Brand Game

Infographic: SMBs Play an Essential Role in the Big Brand Game

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When it comes to small and medium-size business (SMB) customers, brands aren't playing around.

Infographic: Email and Mobile Top Small Businesses' 2014 Wish Lists

Infographic: Email and Mobile Top Small Businesses' 2014 Wish Lists

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Will SMBs fulfill their New Year's resolutions for marketing enhancements?

Fast Facts: August 2013

Fast Facts: August 2013

Some quick info hits to keep you up-to-date, including the percentage of agencies that say their clients have increased content marketing spend within the past year.

Small Businesses Enlarge Their Game

Small Businesses Enlarge Their Game

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Some SMBs are playing at a higher level with analytics that provides insight more readily available to their enterprise competitors.

Even SMBs need competitive intelligence

Even SMBs need competitive intelligence

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Tracking the online activities of local competitors can give small businesses insight into marketing tactics they might try, or avoid.

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Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.