October, 2004:
- Leon Henry Takes Catalog Blow-in Program Hand in Hand
- Mailers: RPN Fee Should Be Part of Rate Case
- Direct Media Uncorks Wine PIP
- DMA Offers Guidance to List Industry on FTC Legal Interpretation
- UPS Raises Shipping Rates
- Big ISPs File Second Round of CAN-SPAM Suits
- Google Teams With BellSouth for Local Search Sales
- Collegiate Pacific's Stock Jumps in October
- Nike Crosses Catalog Finish Line
- DMA Tells Members to Ignore ForestEthic's Environmental Survey
- Netblue Gets $20 Million in Funding
- Google Improves Local Search With Map Company Buy
- Ask Jeeves Sales, Profits Grow
- DHL, Uses Newgistics' SmartLabel Service
- USPS Gets Nothing From Senate Tax Bill
- USPS Proposes Rule Requiring Endorsements on Standard Mail With Checks
- Metro USA Will Offer Monthly Newspaper Audits
- USPS Board Accepts PRC's Decision on Discover NSA
- USPS Publishes Final Rule on First-Class Versus Standard
- Harte-Hanks 3Q Profits Up Nearly 12 Percent
- Direct Media Creates DMEF Scholarship to Honor Florence
- Global Marketing Starts With Local Information
- FTC Actions Put Suppliers on Notice
- Telesales Is a Vital Part of BTB Marketing
- List Accountant Starts Auditing Firm
- Interpublic Agencies Lift $95 Million Nautilus Account
- Edith Roman Adopts CQ Press Files
- NY Man Barred From Telemarketing
- Leading Hotels of the World Picks Quaero
- BeNOW Introduces MVP Analytics
- Acxiom Buys Chinese Data Firm
- Vegas.com, AOL Latino Team on Hispanic Travel Efforts
- Jupiter: 3 in 4 Search Marketers Unsophisticated
- E-Mail Is Alive and Well
- WhenU Seeks Separation From Adware Pack
- DM News Anniversary Issue Available Online
- RedEnvelope Posts Strong Q2
- Pitney Bowes Sees 16% Rise in Q3 Earnings
- Banta Pays Air Quality Fine
- Home Depot Adds Catalog to Marketing Tool Box
- Microsoft Alters Sender ID to Gain AOL Support
- Online Journal Goes Free for a Week
- Yahoo, Adobe Strike Search Toolbar Deal
- ARGI Partners With Alterian
- Forest Labs Picks Siperian
- NALC Chief Outraged at Bush Campaign Allegation
- List Services Debuts Small Business Database
- Bracelet Marketers to Pay $400,000
- FTC Slams DR Marketer for $155M
- Dial Seven for Applied Graphics Technologies
- Norman Heads Mediaedge:cia Lead Generation
- Greco Lays Out Broad Agenda
- Analyzing the Value of Direct Mail-Sold Subscriptions
- Quigo Adds Publishers to Content Listings Network
- Google Sees Brand-Advertising Opportunities
- Accentuals Finds Own Accents for Home Décor
- Gorton's Casts Catalog as Bait for Web Site
- Blair Income Up, but Sales Are Down for 3Q, First Nine Months
- 'At-a-Glance' Comprehension Boosts Sales
- Sears Loses $61M in Q3
- Targeting the Customer Next Door
- Spam Continues to Hurt Digital Impact
- Google's Sales Double, Profits Surge
- FedEx Rebrands Parcel Direct as FedEx SmartPost
- UPS Net Income Rises 20% in Q3
- Canada Enforces Tough Addressing Rules for Inbound Mail
- Deputy PMG Says Agency Working on PhotoStamps Decision
- Harris & Baseview Picks LAS NameParser
- Penn Garritano Draws 3M, Others
- Holmes Group Unit Hires Partners + Simons
- CADM Tempo Awards Deadline Is Nov. 15
- Poster Produces Positive Results for Frank About Women
- What's on Marketers' Minds?
- E.piphany Mourns Death of Traditional DM at Fall Show
- Questions for Preparing Digital Images for Printing
- NRF: Average Consumer to Crack $700 on Holiday Spending
- A&F Names Mokrynski<I>direct</I> Manager of Retail File
- Study: European DMers Plan No Huge Spending Increase in eMarketing
- Self-Regulatory Body Refers DRTV Marketer
- Overture Extends Reseller Program to Ad Agencies
- WebSideStory Plans Analytics Partner Program
- Quaero Adds Top Brands
- Condé Nast Media Group Names Silverstone SVP
- 3 Celebrities Join People en Espanol
- Instant-Win Game Draws Columbia House Members Online
- LookSmart Taps 24/7 Exec as CEO
- Google Nabs AOL Europe Deal
- Domtar Picks OgilvyOne Toronto
- Barnes & Noble Supports BTB Transactions
- BTB Ad Pages Up 3.7% in August
- ING Direct Nets 400% ROI With E.piphany
- Click Tactics Buys Britemoon
- Keynote Speaker Cites Changes to Overcome DM's Threats
- Web Liquid Opens NY Office
- DMA Inducts Florence, Franklin Into Hall of Fame
- Silverpop Automates CAN-SPAM Compliance
- XMPie Gets 8% Response From Conference Mailing
- Wunderman Goes From One Book to the Next
- DMers Need to Project Positive Image
- Greco Tells Attendees: We Must Improve Image, Trust
- DoubleClick: Transactional E-Mail Offers Marketing Opportunities
- Transcontinental Renames U.S. DM Operations
- AccuData Debuts 4 List Products
- GiftCertificates.com Revamps Brand and Service
- MeritDirect Debuts Amtower B-to-G E-Mail Database
- UPU Adopts Five-Day Standard
- DMA: Bright Q3 For DMers
- Attendees Optimistic About Conference, Greco
- Banta Turns Focus to Training, Branding
- Loyalty Panel Gives Pointers
- E-Mail Service Warns of Filtering in Real Time
- RedEnvelope Searches for Holiday Success
- SubscriberMail Patents E-Mail Method
- Ask Jeeves Creates New Sales Unit
- Cox Newspapers Online Uses Tacoda System
- Preparing the Marketing Department for Sarbanes-Oxley Compliance
- Cohorts Debuts Hispanic Consumer Segments
- Acxiom Segmentation Tool Allows Pre-Emptive Marketing
- OneSource, infoUSA Deal Yields Business Browser Modules
- Profit, Net Sales Up at infoUSA
- MetaResponse Creates Database, New Division
- Melissa Data Teams With Claritas
- Exhibitors On The Hunt For Leads At DMA Show; Nolan Pitches USPS Products
- DMA UK Turns Green
- Echelon Tool Boosts ROI in Marketing to Affluent
- Experian Revamps National Business Database
- Challenge Assumptions to Spur Creativity, Cohen Urges
- DM Offers Challenges and Opportunities in India, Speaker Says
- Harte-Hanks Debuts B2B Data Matters
- Eicoff's Bliwas Takes Over as DMA Board Chairman
- Telemarketing Tops DMA Response Rate Study Again
- DMA Adds Hospitality Council
- Mokrynski Changes Name, Expands Offerings
- Danish Newspaper Uses E-Mail to Fight Declining Circulation
- DMA to Issue Guidance on FTC List Decision
- FBI Wants to Get International DMAs Involved in Cybercrime
- Book Excerpt: 'Breakthrough Advertising'
- Australian Agency Takes Top Echo for Credit Card Campaign
- List of Echo Award Winners
- Waiting for Godot
- Despite Objections, Digital Printing on the Upswing
- Variable Faces Adorn P3/NY Membership Mailer
- Keys to Getting New Business Prospects
- Equifax Debuts Web-Based List Management Platform
- Experian Acquires Simmons
- First State Spam Suit Settled For $25,000
- Shareholders Approve Digitas' $160M Modem Media Buy
- White Powder Still Making News 3 Years Later
- Paymentech Merchants Join SCAN Database
- DMCNY Speaker: Pharmaceutical DM to Grow
- Intermediaries Can Fulfill Promise of Local Search
- Google Debuts Desktop Search Tool
- Cartoon Network Team With Alloy on Powerpuff Girls Retail Line
- Software Firm Learns to Appreciate Direct Mail
- Lillian Vernon Wants To Be The Life Of The Party
- Environmental Group Claims to Reveal Victoria's Secret
- Revenue Science Tackles Behavioral Segment Quality Issue
- Potpourri Acquires Whatever Works
- Shell, MasterCard Team on Sweeps
- BrightSuite: Simple but Intuitive
- NFL Kicks Off Co-op Mailing
- DoubleClick Starts Abacus France
- Merkle Offers Database Marketing Roadmaps
- Unlocking Customer Profitability: Part 2
- Bush Nominates 2 Executives as USPS Governors
- PRC Backs Discover NSA
- Postmasters to Connect With Local Businesses
- PRC OKs Priority Mail Flat-Rate Box Test
- Updated NextMark Tool Adds List Popularity Index
- Mail Order Association Starts DirectMarketingEvents.com
- Worldata Gains Training Buyers Files
- FTC Denies DM News' Request for DNC Access Names
- ADVO Eyes Continued Growth With 3 New Programs
- Group Ends Colorado DNC Challenge
- Wientzen, Gitlitz, Others to Get Silver Apples
- Millard Taps Caugherty Hahn
- Yellow Pages Association Is Group's New Name
- Alliance to Acquire Epsilon Data Management
- Smarthome Fine Tunes Prospecting, Title Selection
- Castro Helps Redington Hawk Fishing Rods
- European Firm Will Acquire Tumi
- Fired CEO Makes Cameo Appearance in Sears Canada Catalog
- Yahoo Sees Revenue, Profit Growth
- FTC Files First Spyware Suit
- Google Debuts Froogle UK Product Search
- Total Mailing System, JCI Unit Merge
- Frontier Uses Jerome's DigeCards in Loyalty Program
- Bombay Sapphire Aspires to Inspire
- SEO Master Class: 10 Steps to Success
- New Royal Caribbean Book Sets Sail
- Survey: Retailers Expect Holiday E-Commerce Growth
- KOL Enhances Interaction in Children's Content
- Sears Selects KXEN for Customer Analytics
- Jos. A. Bank, QVC Team Up
- Harte-Hanks Hatches Super Plans
- Indiana, Loyola, Berry Win Gold Collegiate Echo Awards
- Millard Adds Multichannel to Research Offerings
- No-Call List Is Here to Stay
- Avaya Calls MRM Partners
- DDB New York Drives Away With Subaru
- Albertson's Case Shows Hazards of Privacy Waters
- Direct Media Gets National Geographic Catalog
- Mokrynski Wins Tender Heart
- Direct Media Founder Reflects on Entering Hall of Fame
- Greco Will Make His Debut at Annual
- RMI Revamps Web Site
- Book Excerpt: 'Outrageous Business Growth: The Fast Track to Explosive Sales in Any Economy'
- IMPACS Lands on Market Today
- DM Views: Growing Global Mail: Opportunities and Obstacles
- Ross-Simons Founder Dies at Age 88
- Election 2004: Weapons of Mass Persuasion -- the DNC and RNC Mobilize Voters Through the Internet
- Fax.com Accepts Injunction
- Real Magnet Joins Bonded Sender Program
- Council Campaign Extolls Benefits of Print
- Google Goes After Amazon in Book Indexing
- FindWhat, Verizon Expand Online Services Deal
- Hurricanes, Energy Costs, Falling Consumer Confidence Hurt Sales in September
- Web Sales Will Top Call-Center Sales in 2 Years, Report Says
- DHL Smart & Global Mail Forms From 3 Firms
- Appropriations Shortage Could Hurt USPS
- Phishing and the Internet's Phuture
- FCC, FTC Put Telemarketing Under a Microscope
- DNC List Cuts Jobs, Profits -- and Annoyance
- Telemarketers Question DNC Fee Increase
- Short Copy vs. Long in BTB Direct Mail
- Toy Association Picks Blue Plate
- Draft London Snares Teacher Training Agency
- Brewer Direct Opens Doors
- Andre Balazs Wins Innovation Ads Consultation
- DOJ Reveals North American Telemarketing Crackdown
- House Passes Anti-Spyware Bills
- Vertis: 76% of Adult Consumers Read Direct Mail Ads
- Clothing and Politics: A Recipe for Success
- IKEA Finds Latin Love
- Yahoo Tests Personal Search
- Blending Direct and Digital Marketing
- Don't Ignore Customer Service E-Mail
- Kanoodle Starts Self-Service Contextual Ad Program
- Custom Cookbook Company Finds Right Recipe for CRM Success
- G.A. Wright Picks Firstlogic
- USPS Year-to-Date Net Income Over Budget, Mail Volume Up
- Worldata: Permission BTB E-Mail Lists Still Costliest
- MetaResponse Gets 5 Financial Files
- Legal Battle Over, FTC Official Offers Olive Branch
- ATA Urges Proactive Efforts to Protect Inbound
- 23rd UPU Congress Completes Work
- Experian Acquires QAS
- ATA Challenges NJ No-Call Law
- Greco: Consumer Trust Key for DM's Future
- ATA Warns of Regulatory Storms to Come
- Avenue A/Razorfish Creates Search Division
- 25th Anniversary Issue: Direct Agencies Come of Age
- 25th Anniversary Issue: Promotions, DM Join For Better Targeting
- 25th Anniversary Issue: Timeline 1979-1983
- 25th Anniversary Issue: Timeline: 1984-88
- 25th Anniversary Issue: Timeline: 1989-93
- 25th Anniversary Issue: Timeline: 1994-98
- 25th Anniversary Issue: Timeline: 1999-04
- Supreme Court Upholds DNC List
- 25th Anniversary Issue: List Industry's Demise is Greatly Exaggerated
- 25th Anniversary Issue: Magazine Costs Rise, Circulations Fall
- 25th Anniversary Issue: It's a New World for Insert Programs
- 25th Anniversary Issue: DRTV Finally Gets Some Respect
- 25th Anniversary Issue: The World Has Changed, So Has International DM
- 25th Anniversary Issue: DMA Awards Become Echos in 1979
- Technology Alters Face of Fundraising
- 25th Anniversary Issue: A Ringside View
- 25th Anniversary Issue: Salaries Increase, But Ties Fray
- 25th Anniversary Issue: Banner Advertising Is Here to Stay
- 25th Anniversary Issue: E-Mail Passes Through Puberty
- 25th Anniversary Issue: Net Expands Changes Started by Cable
- George Will: Presidential Race Up for Grabs
- DeFalco: Teleservices Shows Its Economic Worth in 2004
- AccuData Revamps Corporate Web Site
- Improve Results as Call Lists Shrink, Panel Says
- Wine Cases Go Before Supreme Court in December
- 25th Anniversary Issue: Mail Mobilizes Political Movements
- 25th Anniversary Issue: Has the USPS Lived Up to Its Mandate?
- FedEx Kinko's Offers Packing Services
- Yahoo Pushes New Local Search Engine
- Study Claims Streamlined Sales Tax Wouldn't Help All States
- 25th Anniversary Issue: 3 Evolutions Are on CRM Horizon
- 25th Anniversary Issue: Database Gives Mail a Makeover
- Body Shop Refreshes E-Commerce Presence
- 25th Anniversary Issue: Catalogers Change With the Times
- 25th Anniversary Issue: Phone Channel Learns to Adapt
- 25th Anniversary Issue: Technology Radically Transforms Print Realm
- Smith & Wesson Fires Up Customer Loyalty Program
- 25th Anniversary Issue: We're Not 'Just the Back End' Anymore
- Pitney Bowes Buys Ancora Assets
- Transcontinental Expanding DM Plant
- Team Blonde Goes Back to Drawing Board for Second Catalog
- Creative Catalogs Is on the Move
- 'Jewish Mother' Humor Boosts Play's Mailer
- FindWhat Starts AdSense-Like Program
- RightNow Combines Customer Service, E-Mail Marketing
- Mailers Make Late Push for Postal Reform
- Worldata Snares 101communications Properties
- 5 Questions for Eileen Harrington
- FCC Grants Another Fax-Rule Extension
- Supreme Court Rejects DNC Appeal
- Lieber Leaves LLKFB
- DNC a Year Later
- Letter: Samsung Experience Only Works on Someone Already Sold on Samsung
- Musings From Vermont and Elsewhere
- Direct Media Offers Web Diagnosis
- List Broker Thulin Charged With Attempted Murder
- DNC Contracts Stay Inside the Beltway
- Other DNC Contractors
- USPS Plans Online Problem Reporting
- PhotoStamps Enter 'State of Limbo'
- Vivisimo Starts Search Engine Based on Clustering
- Responsys, Coremetrics Team for Behavioral E-Mail Marketing
- Patriot Act Compliance Systems
- Five Steps to True Database Marketing
- Survey: Current Customers Get Renewed Corporate Focus
- Saturn Offers Choice in Message Medium
- Redcats Builds Home Addition
- Nautilus Works Up a Sweat: Stock Climbs 17%
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