SirenServ Appoints BlinnPR for Publicity Push
The agency will create brand awareness for SirenServ, whose Golfserv.com service supplies personalized and branded golf content to more than 275 sites.
A century-old motto isn't—and shouldn't be—relevant today. CMOs need to get with the times and put their customer knowledge to good use.
Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.
Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.