Sigma Micro Will Support Sears Catalogs
The deal includes customization of the Controller+ and eController systems to support and host order processing for Sears' Wish Book catalog and its Craftsman Power and Hand Tools catalog.
OneTouchPoint is a single source provider of strategic, integrated and multi-channel direct marketing ...
It's time to clear the air. Here's what separates cross-channel, integrated, multichannel, and omnichannel as marketing concepts.
TD Bank Group's senior manager of customer segmentation says marketers need to go beyond last touch if they hope to score.
If there's more talk about marketing than there is action delivering it, collaboration may be lacking.