Sight 4 Kids Hires Partners & Levit

Share this article:
Sight 4 Kids, a physician-managed firm for screening eyesight damage among children, hired Partners & Levit Inc., New York, to handle an advertising and promotions account worth $2 million in the first year.


The 22-year-old agency is responsible for branding, advertising, online marketing, collateral, events and media relations. It will develop and support New York-based Sight 4 Kids' channels and boost awareness of the service.


According to Sight 4 Kids, one in 20 children has a serious eye disorder. Sight 4 Kids' Photoscreener technology provides early intervention and treatment, decreasing the incidence of vision damage in later years.


Sight 4 Kids offers vision screens via preschools, kindergartens, hospitals, doctors' offices and large firms with child-care facilities and trade unions -- entities predisposed to hosting screening events.


Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Mohegan Sun Bets on an Integrated Customer Experience

Mohegan Sun Bets on an Integrated Customer Experience

Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.

Former Lenovo Executive to Head Digital Marketing at Interakt

Former Lenovo Executive to Head Digital Marketing at ...

Elijah Degen brings 15 years of experience to his new role at the digital agency.

Analytics Is a CMO's Best Friend

Analytics Is a CMO's Best Friend

CMOs who want to extend their tenure should embrace analytics to improve marketing performance and enable innovation.