Sierra Trading Post Launches Hot Deals Catalog

Share this article:
Multichannel merchant Sierra Trading Post recently launched a catalog called Hot Deals.


Sierra Trading Post, Cheyenne, WY, purchases overstocks and closeouts from hundreds of brand names and sells them via three retail stores, seven catalogs and sierratradingpost.com at up to 70 percent off retail prices.


Hot Deals' point of difference is that everything in the catalog is priced between $1 and $99.95.


All of the company's titles are targeted to consumers with active lifestyles and include offerings from brand names such as The North Face, Merrell, Ecco and Patagonia.


Sierra Trading Post has an annual catalog circulation of more than 55 million.


Share this article:
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

Nielsen Allies With Pointlogic on Cross-Channel Planning

Nielsen Allies With Pointlogic on Cross-Channel Planning

Aim is to develop a "next generation" media planning tool.

If Only Engendering Loyalty Was as Easy as Clicking Your Heels

If Only Engendering Loyalty Was as Easy as ...

Rack Room Shoes combines data, research, and mobile email to deliver a high-heeled digital loyalty program.

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Introduces 'Cross-Lifecycle' Platform

Zeta Hub aims to help CMOs deliver on ROI goals by extending customer lifecycles.