Siemens Energy & Automation Taps SourceLink

Share this article:
Siemens Energy & Automation Inc. named SourceLink, Atlanta, to handle promotions for its Siemens Exider train tour to highlight its industrial products and services.


The agency was charged with crafting customer research, advertising, direct mail, theme creation, collateral, strategy and database development. Plans call for Siemens Exider trade show via train to schedule stops in cities such as Chicago, Atlanta, New York, Boston, Detroit and Houston.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Unleashing the True Power of the Customer

Unleashing the True Power of the Customer

Retailers who harness customer loyalty program data can create a customer-centric competitive advantage.

News Byte: Gartner Retail Expert Joins eCommera as CMO

News Byte: Gartner Retail Expert Joins eCommera as ...

Kevin Sterneckert brings a wealth of knowledge and experience to eCommera.

News Byte: SapientNitro Acquires Campfire; Will Go to Bat for Red Sox

News Byte: SapientNitro Acquires Campfire; Will Go to ...

The Sapient unit aims to up its storytelling acumen by teaming up with Campfire, something that will aid a new partnership with the Boston Red Sox.