Shopping Cart Abandonment

Consumers' Shopping Cart Use and Expectations

Consumers' Shopping Cart Use and Expectations

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Nearly three quarters of respondents use online shopping carts to store items they plan to buy later.

Marketers Shouldn't Abandon Product Page Abandonment

Marketers Shouldn't Abandon Product Page Abandonment

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Only 15% of marketers send product page reminders.

Moosejaw Hikes Into Shopping Cart Abandonment Territory

Moosejaw Hikes Into Shopping Cart Abandonment Territory

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Determining the right content and number of emails to send can be rugged terrain.

Shopping Cart Abandonment and the Savvy Consumer

Shopping Cart Abandonment and the Savvy Consumer

An abandoned shopping cart doesn't necessarily mean an abandoned sale.

Fast Facts: December 2013

Fast Facts: December 2013

Some quick info hits to keep you up-to-date, including the percentage of shoppers who don't expect to receive a reminder email after they abandon a shopping cart.

Infographic: Consumers' Love-Hate Relationship with the Shopping Cart

Infographic: Consumers' Love-Hate Relationship with the Shopping Cart

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Relationship status: It's complicated.

Abandon Those Shopping Cart Woes

Abandon Those Shopping Cart Woes

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Fact: Most customers abandon their online shopping carts. So, what does a brand need do to get consumers buying?

Dang Chicks Makes Dang Good Strides in Segmentation

Dang Chicks Makes Dang Good Strides in Segmentation

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The female apparel brand relies on Brightpearl for segmentation and shopping cart abandonment.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...