Sharpie's back-to-school integrated campaign

Sharpie products

Sharpie products

Campaign print ad

Campaign print ad

Redesigned Sharpie website

Redesigned Sharpie website

Fan submissions

Fan submissions

Sharpie campaign call to action

Sharpie campaign call to action

Fan submission

Fan submission

Submission entry form

Submission entry form

Sharpie Squad information

Sharpie Squad information

Campaign ad

Campaign ad

Sharpie products

Sharpie products

Sharpie combined a redesign of its website and packaging -- as well as a launch of several new products -- with a campaign that urges fans to "start something with Sharpie."

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...