SFM Media, Lockard & Wechsler Form Real Time Direct
Independently owned Lockard & Wechsler, founded in 1967, is expected to maintain autonomy from Real Time Direct. SFM Media was launched in 1969 and is now owned by Euro RSCG.
DataHero promises to give the marketing automation platforms customers a better read on their pipelines.
The cofounder of 180 and former CEO of JWT UK is tapped to lead the agency's global expansion.
Vane, who created Caples' Courageous Client award, was a passionate supporter of the industry for the entirety of her career.