Direct Line Blog

SEMPO launches state-of-the-SEM market survey

Search Engine Marketing Professional Organization (SEMPO) is launching its 5th annual industrywide survey to assess the impact of the economy on online marketing spend. The survey is open to all search marketing pros, both agency and in-house.

As an incentive SEMPO will randomly pick one participant to win a full conference pass to a Search Engine Strategies (SES) conference--valued at $1995, sponsored by Incisive Media (which produces SES). SEMPO will also give away an iPod touch to a random participant.

SEMPO again partnered with Radar Research to conduct the survey, as it has since 2005. The survey will be conducted through early January 2009 and full results are expected by the end of Q1.

You can take the survey here.
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