Seisint Selects Starmark for Securint

Share this article:
Seisint Decision Services Inc. -- a Boca Raton, FL, arm of IT company Seisint Inc. -- named Starmark International to handle integrated marketing services for a new product.


The Fort Lauderdale, FL, agency will run advertising, public relations as well as direct and e-mail marketing for Seisint's Securint, an online background screening product developed to address security issues related to hiring and leasing to prospective tenants.


Securint was launched in the summer. It complies with Fair Credit Reporting Act regulations for background screening.


Reed Elsevier Group PLC's LexisNexis in July agreed to pay $775 million for Seisint Inc., a 300-employee firm with offices in Boca Raton, Orlando, FL, Reston, VA, and London.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.

Harnessing Deep Industry Expertise to Capture New Markets

Harnessing Deep Industry Expertise to Capture New Markets

Darren Rodgers explains how he applies his deep healthcare expertise, and broad organizational experience, to marketing in an industry in the throes of historic transformation.

Fast Facts: October 2014

Fast Facts: October 2014

Some quick info hits to keep you up-to-date, including the percentage of emails opened on mobile devices.