The availability of background and behavioral data is so wide that a growing number of companies are avidly segmenting.
In this session, Jodi Wearn, segment marketing with Silverpop, will offer tips and techniques for leveraging data to increase the relevancy of your content, improve the buying experience for your customers and prospects and exponentially increase ROI.
Marketing automation systems can be tricky, but these tips will give you an edge.
Company of the week
Marketry can connect you with the right audience, using effective channels and deliver measureable success. Whether your plan includes online media, offline direct marketing or an integrated combination - we can help.
A growing number of marketers are making digital marketing a top-shelf priority.
Think of telemarketing as a long-term activity, built on a solid database marketing approach, and you'll reap its greatest rewards.
Sales attribution is imperative for a company and its growth.