Sears' Q4 Sales, Profit Plummet

Share this article:
Sears, Roebuck and Co. reported yesterday that its consolidated sales totaled $11.1 billion for the 13 weeks ended Jan. 1 compared with $11.6 billion for the 14 weeks ended Jan. 3, 2004.


Domestic same-store sales for the Hoffman Estates, IL, retailer, excluding the 53rd week in the fourth quarter of 2003, decreased 0.2 percent in fourth-quarter 2004.


Fourth-quarter profit totaled $378 million, down from $2.7 billion for the same period in the previous year. The prior-year total included the results of the domestic Credit and Financial Products and National Tire & Battery businesses, which were divested in 2003.


Also, Sears' annual sales totaled $35.7 billion for the 52 weeks ended Jan. 1 compared with $36.4 billion in the 53 weeks ended Jan. 3, 2004.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Multichannel Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Multichannel Marketing

7 Ways to Take Your Marketing Strategy to the Big Leagues

7 Ways to Take Your Marketing Strategy to ...

A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.

Pet World's Multichannel Marketing Is a Whole Other Animal

Pet World's Multichannel Marketing Is a Whole Other ...

The family owned pet store redesigns its website to bring the in-store experience online.

Complexity's What Marketers Got, Simplicity's What They Want

Complexity's What Marketers Got, Simplicity's What They Want

Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.