Scott Monty, Ford's social media guru, gets kudos

Back in October, we covered Ford's "social media guru" Scott Monty's work with the auto manufacturer in a feature entitled "Social media goes global." Now, it looks like you can get an update on Scott Monty's continued success with Ford in social media -- in a detailed Mashable post by Mark Ghuneim, founder/CEO of Wiredset and Trendrr.

You'll find graphs quantifying Ford's buzz in terms of mentions in the blogosphere; mentions of Twitter posts; and number of Twitter followers -- as well as YouTube contests for the Ford Fiesta, numbers of videos on YouTube and number of photos on Flickr.
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Direct Line Blog

Sign up to our newsletters

Latest Jobs:


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings

SKA

SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...