Sara Holland

Sara Holland

Most Recent Articles by Sara Holland

Qualcomm names new CMO

Qualcomm names new CMO

Intel veteran Anand Chandrasekher has been named CMO of mobile technology company Qualcomm. Chandrasekher replaces previous CMO Jeff Jacobs, who left the company to pursue other opportunities.

Yankee Candle hires new president of direct and CMO

Yankee Candle hires new president of direct and CMO

Yankee Candle Inc. has appointed Brad Wolansky to the newly created roles of president of direct and CMO.

Extole launches next generation C2C social marketing platform

Extole launches next generation C2C social marketing platform

Social marketing software provider Extole has revamped its C2C suite.

Hotels.com app puts social spin on travel booking

Hotels.com app puts social spin on travel booking

Hotels.com today announced the launch of a Facebook app that will target users and make travel recommendations based on friend activity.

Facebook extends App Center to English-speaking countries

Facebook extends App Center to English-speaking countries

Facebook today expanded its App Center, which launched Saturday in the U.S., to users in all English-speaking countries.

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Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

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