SAP Delivers Portal-Based CRM Solution With New Version of mySAP

Share this article:
SAP AG yesterday debuted the new version of mySAP Customer Relationship Management, a portal-based CRM solution.


The technology gives users easy access to information across multiple applications, data sources and Web services, the company said.


Features include new workforce management capabilities for customer interaction centers, a new partner portal, analytics for insight across all customer touch points, improved mobile capabilities and incentive and commissions management.


The announcement came at SAPPHIRE '02, SAP's international e-business conference being held in Lisbon, Portugal. This new version of mySAP CRM begins shipping at the end of September.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Word to the Wise: 100% Viewability

Word to the Wise: 100% Viewability

100% viewability is quite the myth.

12 Big Data Facts for Marketers in 2014

12 Big Data Facts for Marketers in 2014

The idea of Big Data is nothing new, but its potential to solve today's problems and spark innovation is unprecedented.

Harvard Prof: Marketers Need to Step Up Their Predictive Abilities

Harvard Prof: Marketers Need to Step Up Their ...

Statistics expert Edo Airoldi says data must be paired with predictive analytics before marketers can truly forecast customer behavior.