Salesforce.com posts record revenue, small loss

Share this article:

Salesforce.com reported $546 million in revenue in the second quarter of fiscal 2012, a 38% year-over-year increase. However, the company saw a slight net loss of $4.3 million during the period.

Salesforce spent $283 million on sales and marketing in Q2, up 55.2% compared with the prior year. Operating expenses increased 53.6%, compared with the second quarter of 2011, to $440.8 million.

The San Francisco-based CRM company's Q2 subscription and support revenue was $509.3 million, representing 38% year-over-year growth. Professional services and other business accounted for $36.7 million in revenue, an increase of 44.5% compared with the prior year.

Cash generated from operations in the fiscal second quarter was $83 million, a decrease of 9% year-over-year.

Salesforce.com's customer base grew by about 6,300 during Q2 to close at approximately 104,000, up 26% compared with the second quarter of last fiscal year.

Salesforce.com said in May that it will partner with Toyota Motor Corp. to launch “Toyota Friend,” a private social network using Salesforce Chatter, next year. The company also unveiled plans for a new headquarters in June.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

MeritDirect Opens San Jose Office

MeritDirect Opens San Jose Office

A force in direct mail, the company looks to expand its digital data services with a footprint in Silicon Valley.

Neustar Decides to Hand Data Over to its Clients

Neustar Decides to Hand Data Over to its ...

AK Media Insights Pro turns data over to marketers to create business-specific aggregations, integrate offline efforts, and probe deeper into their sales funnels.

Arthur Hughes, Who Wrote the Book on Database Marketing, Dies at 86

Arthur Hughes, Who Wrote the Book on Database ...

First published in the early days of the Web, Arthur Middleton Hughes's Strategic Database Marketing remains a bible for direct marketers.