Rubin Response Snares Subscriber Files

Rubin Response Management Services Inc., Schaumburg, IL, took management of two subscriber files.


The San Francisco Magazine list has 14,900 subscribers and a base price of $95/M. Its readers are 50 percent female with an average age of 57 and average household income of $206,000. The magazine is published by Modern Luxury Media Group.


The Diablo magazine list has 28,600 subscribers and a base price of $95/M. Its readers are 71 percent female with an average age of 58 and average household income of $213,000. The magazine is published by Diablo Publications.


close

Next Article in Direct Mail

Follow us on Twitter @dmnews

Latest Jobs:

More in Direct Mail

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Data-Driven Marketing Gets Dramatics Results

Data-Driven Marketing Gets Dramatics Results

Everyman Theatre company incorporated data-driven strategies to optimize its direct mail marketing. Total ROI after one campaign? 552%.

Postal Board Shelves 5-Day Delivery

Postal Board Shelves 5-Day Delivery

Bulk mailers can now feel free to set their summer and fall delivery schedules, but worries fester over a looming rate increase.