Rubin Response Offers CMP Media Opt-In E-Mail Files

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Rubin Response Management Services this week assumed management of three opt-in e-mail files of more than 287,000 names from CMP Media LLC.


The files include InformationWeek with 125,300 opt-in e-mail names, InternetWeek with 79,600 names and Network Computing with 82,200 names.


Rubin Response, Schaumburg, IL, added demographic selections to the files that were previously unavailable.


Other selects on the files include job title, number of employees, job function, primary business, systems onsite and products and services purchased.


The base price on each file is $400/M, which includes a commissionable transmission fee.


Rubin Response also offers a postal follow-up program on the CMP files for $215/M.


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