Rubin Response Debuts Health Database

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Rubin Response Management Services Inc., Schaumburg, IL, said yesterday that it has launched the Rubin Response Health Network Database.


This compiled database contains more than 1.3 million mail-order buyers and inquirers that have bought or asked for more information about a variety of health-related products.


The database is selectable by geography, gender and recency. The file also has been overlaid to offer demographic and psychographic selects such as age group, estimated household income, credit card, Spanish speaking, grandchildren, charitable donor, religious, political, dog owner, cat owner and many other interest category selections.


The base price is $100/M.


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